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Magnum Freezer Asset Management

When you're retailing perishable food 24/7, asset reliability is crucial to protecting your brand and products.

Magnum Ice Cream has a fleet of 1000s of Freezer Assets Nationwide covering the Ben & Jerrys, Streets, & Magnum brands.

From Kaitaia to Bluff we manage delivery, installation and repair of all of their freezers in route trade and service stations.

Using unique QR Codes loaded into our Mobilisar platform, we can monitor the delivery and status of every single unit.

We can see it's service history at a glance, plan and manage servicing, re-gassing and electrical tagging and compare it's depreciated book value against the cost of repairs so if the equipment fails we can help our client to make informed decisions about whether to repair or replace.

Here's what Crispin Ashton – OOH Customer Director had to say about working with Brandspec:

“Brandspec is well set up with good internal systems and excellent reporting which makes accessing information easy and allows us to make quick decisions when it comes to managing our assets.

I have found Mitchell and the team to be very diligent and professional in the way they conduct themselves and manage the day-to-day relationship.

Nothing ever seems to be a problem, are always looking for feedback so they can adjust processes when need as well coming to us with suggestions to improve services and manage costs more effectively.”